X-Apparently-To: deerparkinn@yahoo.com via 209.191.69.54; Tue, 18 Dec 2007 11:41:48 -0800 X-YahooFilteredBulk: 66.117.202.226 X-Originating-IP: [66.117.202.226] Authentication-Results: mta545.mail.mud.yahoo.com from=heidelbergdist.com; domainkeys=neutral (no sig) Received: from 66.117.202.226 (EHLO heidelbergdist.com) (66.117.202.226) by mta545.mail.mud.yahoo.com with SMTP; Tue, 18 Dec 2007 11:41:48 -0800 Received: from ERD8K34Q91 by heidelbergdist.com (MDaemon PRO v9.6.2) with ESMTP id md50004395958.msg for ; Tue, 18 Dec 2007 14:38:49 -0500 From: "Eric Rohman" To: Subject: 2006 vs. 2007 beer sales Date: Tue, 18 Dec 2007 14:36:39 -0500 MIME-Version: 1.0 X-Mailer: Microsoft Office Outlook 11 X-MimeOLE: Produced By Microsoft MimeOLE V6.00.2900.3198 thread-index: AchBgCMT+YwGyMX/Qga2uDoXY2a8ag== X-Authenticated-Sender: EricR@heidelbergdist.com X-Spam-Processed: heidelbergdist.com, Tue, 18 Dec 2007 14:38:49 -0500 (not processed: message from valid local sender) X-MDRemoteIP: 66.117.202.226 X-Return-Path: EricR@heidelbergdist.com X-Envelope-From: EricR@heidelbergdist.com X-MDaemon-Deliver-To: deerparkinn@yahoo.com X-MDAV-Processed: heidelbergdist.com, Tue, 18 Dec 2007 14:38:49 -0500 Content-Length: 1726 Content-Type: multipart/alternative; boundary="----=_NextPart_000_000F_01C84183.6692B130" ------=_NextPart_000_000F_01C84183.6692B130 Content-Type: text/plain; charset=us-ascii Content-Transfer-Encoding: 7bit Herman Here is the info you requested. I broke down the numbers so you could see our year to date trends(11 months) and our trends since the smoking ban started to be enforced (May-Nov). On premise package beer sales YTD (Jan-Nov) are down -7.8%. On premise package beer sales May-Nov. are down -7.2%.....about steady. On premise draft beer sales YTD (Jan-Nov.) are down 5.1%. On premise draft sales May-Nov. are down 8.1%.....Huge drop! Off premise package beer sales YTD are flat. Off premise package beer sales May-Nov. are up 1.7%.....a big improvement over the last half of the year. If you need any other info please let me know. Merry Christmas! Eric Eric Rohman Executive V.P./G.M. Heidelberg Dist. Co. 1518 Dalton Ave. Cincinnati Oh.45214 (513) 421-5000 Fax 513/421-5194 ------=_NextPart_000_000F_01C84183.6692B130 Content-Type: text/html; charset=us-ascii Content-Transfer-Encoding: quoted-printable

Herman

Here is the info you = requested.

I broke down the numbers so you could see our year to = date trends(11 months) and our trends since the smoking ban started to be = enforced (May-Nov).

On premise package beer sales YTD (Jan-Nov) are down = -7.8%. On premise package beer sales May-Nov. are down -7.2%.....about = steady.

On premise draft beer sales YTD (Jan-Nov.) are down = 5.1%. On premise draft sales May-Nov. are down 8.1%.....Huge = drop!

Off premise package beer sales YTD are flat. Off = premise package beer sales May-Nov. are up 1.7%.....a big improvement over the last half = of the year.

If you need any other info please let me = know.

Merry Christmas!

Eric

Eric Rohman
Executive = V.P./G.M.
Heidelberg Dist. Co.
1518 Dalton = Ave.
Cincinnati = Oh.45214
(513) = 421-5000
Fax = 513/421-5194 =

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